Lead Management Emails
Lead management emails are designed to convert your potential customers into paying users with possible product discount offers.
Lead emails are sent only if the lead management campaign in the Marketing section is activated.
We have three predefined email templates as this number is the maximum amount for follow-ups:
| Id | Template name | Email type |
|---|---|---|
| 7 | Default PPG leads email | Lead management |
| 209 | Default 2-d step lead | Lead management |
| 210 | Default 3-d step lead | Lead management |
Each email is translated into nine languages (EN, DE, ES, FR, IT, PT, RU, ZH-CHS, ZH-CHT) to attract the targeted audience and contains a special link which will be trigged by {{LEAD_DISCOUNT_LINK}} or {{LEAD_DISCOUNT_OFFER}} to redirect the customer to the checkout page where the product will be offered with the discount provided in the lead campaigns.
You can choose between using one of our predefined templates or creating your very own custom e-mail, which can be completely personalized according to your strategy and the profile of your target audience.